Do you want to make better business decisions?

"We worked with Actionable Insights to build a platform that maps where New Zealanders live and work. By combining census, retail, and mobile data, we gained clear, practical insights for our marketing teams through personas.

When we focused on our audience instead of only our products, we were able to win market share from our competitors"

"Actionable Insights helped us better understand our audience and identify new opportunities in key locations, strengthening our sales story. Their in-depth interviews with consumers helped us create a sales pitch based on real insights and gather testimonials. They also teamed up with our leaders to develop a strong proposal for our main customers

Actionable Insights is a dedicated and skilled team that always delivers great value for our investment"

"You have made a real difference to the Neighbourhood customer research platform since you took charge. We value the extra insight and perspective you have brought to all our projects, especially those about finances and food"

"Our values worked well at first, but over time, some became less meaningful to people. We asked Actionable Insights to look at our consumer data and conduct interviews with staff and students. Their insights helped us rethink our values, and benchmarking gave us the inspiration and guidance to update them.

Now, our values give real meaning to our work and guide our actions more effectively"

"We are leaders in the tourism market, and our digital marketing campaigns play a big role in our success. Like any college, what attracts students to us changes over time. We worked with Actionable Insights to better understand our students’ real experiences and the reasons they choose us

The personas created by Actionable Insights are at the heart of how we understand our students, brief our media and creative partners, and measure campaign performance"